DataWind, which is known for its low-budget tablets in India, has launched a new smartphone at a price of only Rs 1,499. The affordable smartphone is called PocketSurfer GZ, and it comes with bundled with one year of free Internet browsing.
“We are focused on driving the cost downward to a level where access to technology becomes universally affordable and democratization of technology finds its true meaning. Therefore, this new launch of smartphone at just Rs 1499 is a step in that direction. This will certainly enhance the connectivity in the developing nations,” said Suneet Singh Tuli, CEO of DataWind in a press statement.
PocketSurfer GZ has a touch screen, rear camera and runs the Linux operating system, says the company, though it didn’t give detailed specifications for the phone. “Hands-free communication has become extremely important and we feel strongly that this technology should reach every corner of the world. DataWind aims to breaks the affordability barriers and bandwidth constraints of networks touching the mass of India at a whole new level,” added Tuli in the press statement
Datawind’s PocketSurfer GZ is one of the cheapest smartphones at this price. The company remains the market leader in tablets in India, according to IDC. Datawind had a 27.6 per cent share as shipments grew at a strong 33.5 per cent over previous quarter in the first quarter of 2016. The overall tablet market though continues to remain flat in India.
Datawind’s PocketSurfer GZ, is of course, not the cheapest smartphone in India. The Freedom 251 still holds the title with its Rs 251 price tag and Android 5.1 Lollipop OS. Ringing Bells, the company behind Freedom 251, claims to have delivered over 65,000 units of the phone.